I tend to judge a book by it's cover. I believe most people do, too. Especially on the Internet. With that in mind, I've taken another stab at the aesthetic of the blog. Hopefully you noticed.
Up until now, WMMAM was hosted through WordPress.com. Wordpress did the trick fine in terms of functionality, but I always found myself somewhat limited by the customization options of the templates. With more people visiting the blog, I also thought I'd step things up design-wise. We are now using Squarespace.com as our platform. Squarespace has a limited number of templates to choose from, but they are infinitely customizable and exponentially more attractive. It's also easy to In just one day, I was able to completely revamp the whole site and integrate a good deal of new info.
The most distinguishable additions are the links above in the navigation bar. Under SHOOT, readers interested in the nuts and bolts of film production can go directly to the daily production diary of the BLUMENTHAL shoot. There they can see all the videos and read all of the daily drama on-set.
The next key addition is the SCREEN link. Anyone interested in seeing Blumenthal, can make a b-line to a list of upcoming events, speaking engagements, and screenings. This will be continually update, so do check back.
Lastly, there is a link to the official website for BLUMENTHAL. Thought that might make sense.
Other than that, I think the layout is easy on the eyes, clean, and sexy. Hope you agree. As you'd expect, there may be a few hiccups as we transfer all the data from one location to the next, so if you encounter any dead links or issues navigating the new site, let me know and I'll fix it.